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HomeIndustry SectorCommercialsJulie Menin Appointed Commissioner of NYC Mayor's Office of Media and Entertainment

Julie Menin Appointed Commissioner of NYC Mayor’s Office of Media and Entertainment

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New York City Mayor Bill de Blasio appointed Julie Menin as Commissioner of the Mayor’s Office of Media and Entertainment. Menin takes on this role as the agency expands its work to encompass the full scope of the industry, including advertising, digital distribution channels and music.

“Julie has shown time and again that she is a highly effective leader who has the skills and passion to get the job done for New Yorkers,” said de Blasio. “As DCA Commissioner, Julie saved everyday New Yorkers thousands of dollars, reduced fines on small businesses and spearheaded campaigns to uplift NYC’s residents in all five boroughs. I have the utmost confidence she will bring that same spark and commitment to MOME as it grows its reach in the media and entertainment community.”

“I am honored to take on this new role within the de Blasio administration,” said Menin. “We have an unprecedented opportunity to drive economic growth with this new and expanded portfolio – from film to music, TV to advertising – and as Commissioner of the Mayor’s Office of Media and Entertainment, I look forward to supporting the 130,000 New Yorkers who are employed through this industry and to strengthening the City’s engagement with the media and entertainment sector, which generates almost $9 billion of economic activity in the city each year.”

Since 2014, Menin has served as Commissioner of the Department of Consumer Affairs, where she was instrumental in launching and subsequently leading many of Mayor de Blasio’s signature projects, including the Paid Sick Leave Law, the Small Business Relief Package to reduce fines on businesses and the implementation of the Living Wage Executive Order.

In addition to film and television, Menin will lead the administration’s outreach to digital content and distribution companies, the advertising industry and will broaden the office’s engagement with the Broadway and off-Broadway theater communities. Menin will work to leverage private and public sector real estate assets to drive continued growth across all sectors of the media and entertainment economy.

New York City’s filmed entertainment industry now contributes $8.7 billion to the local economy, an increase of more than 1.5 billion, or 21%, since 2011. Full-time equivalent jobs in the city’s industry have grown 10%, from 94,000 to 104,000 over the last four years, according to an independent study conducted by the Boston Consulting Group (BCG) that details the growth and economic impact of New York City’s media and entertainment industries. According to BCG’s report, New York City is one of only three cities in the world with a filming community large enough to enable a production to be made without needing any roles to be brought in from other locations, including cast, crew members and the creative team.

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