Brad Tucker Joins Shilo as Creative Director
Production company, Shilo has added Brad Tucker as creative director and director. Tucker joins Shilo from Stardust Studios, where he began in 2003 as an art director and has served as creative director since 2007.
“Like Shilo, Brad’s got a great design aesthetic,” said Shilo executive producer, Arthur Portnoy. “His work is artful, appealing and fun. He is also very skilled at directing talent and integrating live action with design elements, CG and visual effects.”
“Brad comes from a design background, similar to the other directors and creative directors at Shilo,” Shilo owner and director, Jose Gomez said. “But much of his work has a somewhat different tonality than ours. By adding Brad, we can offer a great range styles, techniques and tonality, and this will produce a wider range of opportunities for all our CDs and directors. In essence, we expect Brad’s unique talents will contribute a lot to Shilo’s creative growth.”
After finishing his BFA in graphic design at the California Institute of the Arts in 2002, Tucker’s artistic reputation began to spread through his contributions to major projects for Buck, Brand New School, Logan, Stardust.
“At Stardust I worked closely with the very talented Jake Banks who really mentored me and helped me get where I am today,” Tucker said. “Meanwhile, I’ve known about Shilo for a long time. They have a great body of work that is high in production value, and their live-action work is also second-to-none.”
A year after accepting the first staff art director position at Stardust, he was promoted to design director, and in 2007 he became creative director for Stardust LA. Since then, Tucker’s directorial assignments, which include work for Anheuser-Busch, Dodge, Icebreakers, MAC Cosmetics, Panasonic, Pontiac, RadioShack, and Target, have drawn upon his live-action directing as well as his design, animation and visual effects expertise. He also teaches Motion Design at CalArts.
“I hope to continue strengthening these aspects of Shilo’s brand while bringing my own personal flare to things. I want to push my work into more filmic live-action experiences, while still maintaining the graphic thinking behind the spots. I expect great things to come out of this relationship.”