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AEG and Regal Partner with Barco at New Movie Theater

March 25, 2016 | By

AEG and theater operator Regal have partnered with Barco to create Regal L.A. LIVE: A Barco Innovation Center. The current Regal Cinemas L.A. LIVE, owned by AEG, will transform into a creative hub for all of Barco’s cinema technology.

“Regal Cinemas L.A. LIVE hosts over 20 movie premieres annually and, since opening in 2009, has provided the public with one of the best movie-going experiences possible,” said Greg Dunn, president and COO for Regal. “We are taking the next step in the movie theater’s illustrious history by installing all the latest Barco technology, yet again setting a new standard in cinema quality.”

Regal L.A. LIVE: A Barco Innovation Center will be an immersive experience, featuring the four key CinemaBarco premium movie-watching technologies: Barco Lobby Experience, with digital displays, lights and other technology installed throughout the lobby and concourse area; Barco laser projection on all screens; Barco Escape, the three-screen, panoramic movie format, which debuted to the public with scenes in both The Maze Runner and Maze Runner: The Scorch Trials; and immersive sound in multiple auditoriums, which will include technology from Barco and Auro technologies.

“CinemaBarco is helping exhibitors around the world to offer differentiating, premium movie experiences to their audiences,” said Wim Buyens, senior vice president for Barco. “Through our partnership with AEG, we now have the opportunity to showcase all of these great experiences under one roof, bringing an unprecedented cinematic experience to thousands and thousands of moviegoers in the film capital of the world.”

Regal L.A. LIVE: A Barco Innovation Center will kick-off its public opening with a launch party celebration on April 1.

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