The Hollywood Production Alliance announced that the HPA Judges Award for Creativity and Innovation in Postproduction will be awarded to Gradient Interactive for its Sandbox previsualization system. The HPA awards will be presented Nov. 1 at the Skirball Cultural Center in Los Angeles.
The Creativity and Innovation Award recognizes companies and individuals who have demonstrated excellence in postproduction, whether in creative storytelling or technical innovation. Gradient was chosen by a blue ribbon judging panel from a large field of entrants.
“The Innovation and Creativity Award was created to honor those people or organizations that are pushing the envelope in postproduction forward,” said Leon Silverman, president of the HPA. “It was terrific to see the number of entrants and the response to this award. I applaud the blue ribbon panel’s decision to recognize Gradient’s continued outstanding and innovative contributions.”
Gradient Interactive developed the Sandbox software application to offer near real-time translation of on-set data into understandable