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MVPA Awards

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Stars from the music world
turned out to honor directors and
creative talent from the music video
production industry for the 13th
annual Music Video Production
Association (MVPA) Awards. Held
in May at the Orpheum Theatre in
Los Angeles and hosted by the outrageously
funny Patton Oswald
(King of Queens), the upbeat ceremony
recognized everyone from
directors and choreographers to
hair stylists and colorists—the type
of talent consistently left out of
music industry awards shows.
The most awards went to
Christina Aguilera’s “Fighter,”
directed by Floria Sigismondi,
and Outkast’s “Hey Ya!,” directed
by Bryan Barber—both picking up
awards in four categories.
Special honors went to directors
David Fincher (MVPA Lifetime
Achievement Award); the talented
and vivacious but totally unintelligible
Michel Gondry (Kratz Award
for Creative Excellence); and Spike
Jonze, inducted into the MVPA
Hall of Fame for his classic 1994
video of Beastie Boys’ “Sabotage.”
Presenters included Christina
Aguilera, Dwight Yoakam, Macy
Gray, Crystal Method’s Ken
Jordan, Linkin Park’s Joe Hanh
and, ironically, “Video Killed the
Radio Star” cowriter/Buggles keyboardist
Geoff Downes.
The winners:
Pop Video of the Year: Revolver
Film Company/Floria Sigismondi
Christina Aguilera “Fighter”
Best Art Direction: Eric Beauchamp
Outkast “Hey Ya!”
Adult Contemporary Video of Year
Mer g e@C r o s s r o a d s /M a r k
Pellington
Dave Matthews “Gravedigger”
Best Styling: Carol Beadle and
Trish Summerville
Christina Aguilera “Fighter”
Soundtrack Video of the Year:
Merge@Crossroads/Jesse Peretz
School of Rock “School of Rock”
Best Directorial Debut : Daniel Levi
LFO “Freak”
Best Colorist/Telecine: Dave Hussey
Beyoncé featuring Jay-Z “Crazy in
Love”
Best Direction of a Female Artist:
Dave Meyers
Missy Elliott “Pass That Dutch”
Best Hair: Laurent
No Doubt “It’s My Life”
Hip-Hop Video of the Year: FM
Rocks/Bryan Barber
Outkast “Hey Ya!”
Best Special Effects: R!ot
Ludacris “Stand Up”
Electronic Music Video of the Year:
Anonymous Content/Gore Verbinski
Crystal Method “Born Too Slow”
Best Video Produced for Under
$25,000: Little Minx/Laurent Briet
Mellowdrone “Fashionably
Uninvited”
Best Choreography: Frank Gatson,
Jr. and LaVelle Smith
Beyoncé featuring Jay-Z “Crazy in
Love”
Alternative Video of the Year:
Partizan/Alex & Martin
The White Stripes “7 Nation Army”
Best Direction of a Male Artist:
Bryan Barber
Outkast “Hey Ya!”
Rock Video of the Year: HSI
Productions/David LaChapelle
No Doubt “It’s My Life”
Best Makeup: Francesca Tolot
Christina Aguilera “Fighter”
R&B Video of the Year: FM Rocks/
Jake Nava
Beyoncé featuring Jay-Z “Crazy in
Love”
Best Direction of a New Artist:
Michel Gondry
Steriogram “Walkie Talkie Man”
Director of the Year: David
LaChapelle
Christina Aguilera “Voice Within”/
Jennifer Lopez “I’m Glad”/No
Doubt “It’s My Life”
Best Cinematography: Christopher Soos
Christina Aguilera “Fighter”
Country Video of the Year: Oil
Factory Inc./Sophie Muller
Dolly Parton “I’m Gone”
Best Editing: Charlie Johnston,
Geoff Hounsell, Andy Grieve
The White Stripes “Hardest Button
to Button”
International Video of the Year:
HSI Productions/Jonas Akerlund
Robbie Williams “Come Undone”
Video of the Year: FM Rocks/Bryan
Barber
Outkast “Hey Ya!”
Lifetime Achievement Award:
Presented to David Fincher
Kratz Award for Creative Excellence:
Presented to Michel Gondry
Hall of Fame Video Award:
Beastie Boys “Sabotage” (1994)
Presented to Spike Jonze

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