Siren Digital, a film, TV and new media production group, has turned to Digital Vision to power the company’s new facility in Hollywood. Siren Digital has chosen Digital Vision’s Nucoda high-end color grading system with the Digital Video Optics (DVO toolset and Precision control panel to sustain its DI and technological operations. Continuing an ongoing collaborative relationship, the Siren team has worked with Digital Vision over many years, beginning with installations of Nucoda in Santa Monica and extending overseas to large-scale facilities in Korea and China. Over the course of many projects, the companies have found new ways to produce and manage the creation and delivery of entertainment content.
“We have a significant comfort level and familiarity with Digital Vision’s outstanding toolset, support and R&D group, built upon years of experience at another facility we designed and operated in Los Angeles, and global projects we’ve managed,” Kyle Jackson, co-founder of Siren Digital noted. “Over the past five years, Digital Vision has been the backbone of many of our endeavors. Their software proves time and again to be able to handle the real-world challenges of changing post production workflows.”
Digital Vision’s Nucoda grading and mastering systems offer a powerful color toolset that integrates easily with customized workflows. It supports ACES, all the major digital camera formats on the market, and provides robust features for creative flexibility. The Precision panel adds another level of control for colorists, with its combination of tactile controls and integrated touch-sensitive panels. DVO image processing software provides a comprehensive system for image repair, restoration, enhancement and format conversion whether originated from film or video.
Siren Studios, a production studio, and Siren Digital together offer a broad base of services to the industry, from creative to advanced production, visual effects, post production audio, film finance and international distribution. “We are engaged in a number of traditional and emerging processes, globally, and it is crucial that our tools work now and evolve with the way our colleagues want to collaborate in the future,” Jackson said. “While we are involved in some very technologically advanced work, we are also working daily on digital intermediates, designing post workflows and delivering projects. We believe that Digital Vision is with us today and for the long run.”
In 2011, Digital Vision supported a massive restoration and color pipeline project for Jackson in South Korea with over 200 licenses for Digital Vision’s Phoenix restoration software. “We knew from our experience that the range of capabilities – Phoenix for restoration and Nucoda for grading, as well as the tools in the highly regarded DVO toolset – was a perfect fit,” Jackson noted.
“Working with Digital Vision has always been one of the most rewarding technological collaborations we have ever engaged in,” Jackson added. “Their willingness to work closely with us to devise solutions is crucial. They understand real-world demands as well as creative needs. Just as important as the toolset is their willingness to respond with flexibility, ingenuity and dedication.”
“We have known the Siren team for years, and have seen them consistently do ground breaking, interesting work,” Kelvin Bolah, president of Digital Vision said. “They think a bit differently and they think big. You must be careful with words like ‘visionary,’ but that’s what we consider Siren Digital. We are looking forward to the exciting projects that Kyle, and his partners Jeff Brue and Matthew Treinish, have in their pipeline.”