ARRI announced that it has hired Jim Davis as broadcast sales specialist. Based in ARRI’s Burbank office, Davis will focus on field production, news and sports magazines and reality markets for the Americas region.
“We welcome Jim Davis to the ARRI camera sales team as we prepare to bring the new Amira documentary-style camera to market,” said Bill Russell, vice president of camera products. “Jim is well known and well respected in our industry and his knowledge and experience will help us broaden our market with AMIRA.”
Davis has been a veteran in TV broadcast sales and technology for more than two decades. He formerly worked for Vitec Videocom as a channel partner manager. At ProSource, he served as inside sales manager, overseeing the sale and packaging of camera and sound equipment for news production. His experience also includes sales and systems integration in lighting while working at Barbizon Light.
“I am very excited to join the ARRI team, and the ARRI brand legacy of innovation,” Davis said. “I am looking forward to the product rollout of Amira.”