GoPro is now shipping its new HERO3+ line of cameras, featuring a 20 percent smaller and lighter design and 30 percent better battery life than previous models, as well as an improved lens and convenient new video capture modes. In addition, GoPro announced several new mounting accessories, including a new Jaws Flex Clamp Mount for clamping the camera down, a Junior Chest Harness for children ages three and up, and a QuickClip accessory that now comes bundled with GoPro’s Headstrap.
GoPro has enabled a new era of self-documentation where people can easily mount miniature ultra wide-angle GoPro cameras to record themselves doing just about anything.
The National Academy of Television Arts & Sciences recently awarded the HERO3 camera an Emmy for its contributions to filmmaking and television production.
“We have used GoPro cameras in some of our biggest productions, like Survivor and The Bible,” producer Mark Burnett said. “GoPro has allowed us to capture and share fascinating new perspectives that previously weren’t possible or were too costly, which in the end makes for better story telling. We are always excited to see what GoPro is working on next.”
“We saw that we could make the HERO3+ significantly smaller and lighter while at the same time increasing battery life 30%,” said Nicholas Woodman, founder and CEO of GoPro. “We saw the opportunity to design a sharper lens, so we did it, improving GoPro’s already highly regarded image quality. And we thought up exciting new features like SuperView, which enables the world’s most immersive wide-angle video. These are all features that we as passionate GoPro users want for ourselves, and we’re excited to share them with our customers around the world.”
