2G Digital announced that Chris Fagot has been hired as vice president of sales and marketing. Fagot arrives with prior experience in postproduction, spanning entertainment and technology industries, having spent the past three years as executive director of sales and marketing at Deluxe.
Fagot will lead 2G Digital’s sales effort, overseeing client relations and driving new business development. His initial focus will be to develop a national sales and marketing strategy to capitalize on the film and television industry’s growing reliance on digital fulfillment, and to build 2G Digital’s brand as a prominent independent provider of those services. 2G Digital’s clients include Fox, Warner Bros., Disney, Fremantle Media, Lionsgate and Sony.
“He joins us at an auspicious time and we expect him to be a key contributor to our growth and diversification,” said Stephen Buchsbaum, 2G Digital COO.
Fagot brings more than 15 years of experience in management, sales and new media. At Deluxe, he led the sales and marketing of digital supply chain services for an organization that provided DVD, Blu-ray, localization, and digital distribution services to Hollywood studios. Prior to that he served as director of music marketing for Lionsgate and his background also includes work with DreamWorks Records, SFX Entertainment and Geffen Records.