Looram and Cinelicious founder Paul Korver are also launching “Cinelicious Take Out” – a new model of talent-driven “pop-up” style visual effects and color creative delivered to any location.
Korver originally started Cinelicious with an eye to extending the company’s creative reach into the full post spectrum. Today, Cinelicious’ Hollywood studio offers color, telecine, high-resolution film scanning, restoration, and the new Flame suite for VFX and finishing for commercial and feature clients.
As with set editing or shooting on location, Cinelicious Take Out provides the talent and technology wherever needed by the client, providing flexibility, faster turn-around and a greater integration of creative teams and process.
“With Take Out we’re not just providing on-set postproduction rentals. Instead, we are bringing top creative talent and a high-end finishing and color solution into our clients’ preferred place of work whether it’s at the agency, editorial company on set or at our studio,” explained Korver.
The Cinelicious Take Out concept was beta tested by Looram setting up pop-up post at a number of production companies, agencies and editorial houses including Bully Pictures, Cosmo Street and Growth Films for the upcoming feature The Pursuit of Loneliness.
Looram’s contributions to commercials, music videos, titles and promos have earned him numerous industry accolades, including Clio awards, Webby Awards, BDA, British Arrows and One Show. He is also a VES award winner for the acclaimed Chris Milk-directed U2/Green Day music video “The Saints Are Coming,” and was part of the team honored with the Emmy Award for outstanding main titles design for HBO’s Carnivale.
Looram has engineered and built Flame bays and visual effects studios for Animal West, Butcher Edit and Sway Studios, and had long stints as a visual effects artist at Sea Level and A52.
“I am excited to be working in collaboration with Cinelicious to create visual effects for the commercial industry I love, while extending deeper into the feature film arena,” said Looram. “Take Out takes the pop-up concept to the next level, with the infrastructure and awesome team at Cinelicious. I’d love to have clients come to Hollywood to experience Cinelicious firsthand, but if they can’t, we deliver Cinelicious Take Out.”
His credits include the Toyota Sienna online campaign “Swagger Wagon” directed by Jody Hill (Caviar Content) for Saatchi & Saatchi LA; Audi 8’s Kenny G “Riot Suppressor” Super Bowl teaser directed by Hungry Man’s Bryan Buckley for Venables, Bell & Partners, and the global Blackberry Torch campaign co-directed by Henrik Hansen (RSA) and Laban Pheidias for Leo Burnett/Chicago.
