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DSLR Editors Get A Boost With New AV3 Production Power Pack


AV3 Software announced the latest in its new series of Production Power Packs. The latest workflow pairing from AV3 includes Red Giant‘s Magic Bullet Grinder bundled with the company’s dialog search system, Get.

Designed for Final Cut Pro editors working on DSLR projects, this latest AV3 Production Power Pack addresses the complications and time constraints associated with DSLR file preparation and management.

“One of the biggest challenges with editing DSLR content is the time associated with managing media, in particular, getting files into the right format and locating the right material. The new Get and Grinder Production Power Pack solves both pain points,” said Doug Hynes, director of products, AV3 Software. “Red Giant’s Magic Bullet Grinder merges the many steps it takes to make DSLR files ‘NLE-friendly’ into one application and an easy, one-step process. Get adds the ability to quickly search, find, and then add valuable metadata to files that are not normally searchable in their raw format. Because Get searches are based on the spoken word and not metadata, editors can easily search and find instances of words, phrases, or dialogue, saving an enormous of amount of time organizing files in preparation for editing.”

With the new Get/Grinder Production Power Pack, editors can breeze through the pre-edit process. In one simple step, Grinder quickly transcodes DSLR files, making them “edit-ready.” Based on dialogue within the content, editors can then use Get to make their pre-selects, minimizing the need to search for alternate takes while editing.

Get also creates clips that have permanent FCP markers at each instance of dialogue found. Get markers are searchable from within FCP itself using the Find function and maintain important clip metadata that can be used at any time in the future, even if the project is transferred to another editing application.

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