Commercial production company Sonzero Films has found a new home at Siren Studios, Hollywood. The company’s new digs include contemporary office space on the Siren campus, and ready access to the studio’s shooting space, production resources and other amenities. Siren features eight shooting stages on a secure lot that are particularly well suited to the type of celebrity, fashion and beauty work that Sonzero specializes in.
Company founder Jim Sonzero said that his company and Siren have a natural, symbiotic relationship that could serve as a model for future advertising production. “Siren is more than a beautiful place to call home; it’s a new way to do business,” he said. “We have fantastic shooting stages, lighting and other production support, and everything else we need to produce great advertising. It allows us to work comfortably and efficiently, while delivering premium service to agencies, clients and celebrity talent.”
“Our studios are a perfect fit for a director of his stature and for the caliber of work that he directs,” said Siren Studios partner Jay Lieberman Ilardo.
Sonzero’s recent work includes U.S. and international ad campaigns for brands such as Neutrogena, L’Oréal, Maybelline and Herbal Essences. He has also directed automotive ads, (Mercedes, GMC, Jaguar), comedy (Stella Artois, Nivea, J Crew), and visual effects (Lovol, H&R Block). Sonzero has also worked on game cinematics for Capcom‘s “Resident Evil 5” and Guerrilla Games‘ “Killzone 3.”