Brass Ideas, a new San Francisco-based ad agency, recently unveiled a new campaign for Atlassian’s HipChat that pays homage to the Twentieth Century Fox cult movie classic, Office Space. The campaign features original cast member Gary Cole reprising his role as Bill Lumbergh, the world’s worst boss.
The campaign includes several web videos directed by Tool’s JJ Adler, in addition to out of home placements and digital banners.