VideoBlocks, a subscription-based provider of unlimited royalty-free stock video, announced the launch of a new Marketplace that allows members to purchase an additional 200,000 premium clips directly from its contributor community. VideoBlocks will take no commission on Marketplace sales, and pass on the savings to its members – an average of 40%.
In late 2014, the company announced that all contributors to the Marketplace would be rewarded with 100% of commissions from every sale. As a result, more than 200,000 clips have been uploaded to the from over 1,000 different contributors worldwide in just under three months.
“Since first announcing the Marketplace in late 2014, the response from the contributor community has surpassed our wildest expectations. We’re now incredibly excited to open up the Marketplace to our customers, who already conduct millions of searches for video clips every month,” said Joel Holland, founder and CEO of VideoBlocks.
The new Marketplace Library will be an additional benefit to VideoBlocks customers, who currently pay an average of $99/year for unlimited downloads from VideoBlocks’ library, which now includes HD video clips, After Effects templates, motion backgrounds and lower thirds. The option to buy individual clips directly from contributors in the new, separate Marketplace library will also be a members-only benefit.
“We want to do for stock media what Amazon has done with its Prime Instant Video and On Demand video libraries. Our existing Unlimited Library provides a diverse collection of stock that’s included for free with your VideoBlocks membership, but in the event you have more specific needs for a project we want to be sure you don’t need to leave the site to meet them. Our customers told us that the combination of our Unlimited Library with a new Marketplace would save them both time and money, so we built it for them,” said Holland.
To date, VideoBlocks’ customers have downloaded over 30 million video clips from the existing Unlimited Library, with over 1 million new downloads every month.
