Sony Corporation announced management changes within its Professional Solutions Group (PSG). Toshihiko Ohnishi is now deputy president of PSG. He will serve as deputy president simultaneously with his current role as president of Sony Electronics’ Professional Solutions of America (PSA) until July 1, when Alec Shapiro becomes president of the PSA organization.
In his new role, Ohnishi will continue to globally expand Sony’s professional business, identifying new growth opportunities in strategic market segments. His leadership of PSA over the past several years has played a key role in the professional growth and maturation of Sony.
Shapiro has been instrumental in launching several Sony professional formats and technologies during his 13 years with the company. His leadership has secured a front row seat for Sony in the 3D and 4K digital cinema revolution across North America. And his efforts have helped to maintain Sony’s leadership position in the broadcast and production industries.
Shapiro will oversee all PSA operations in the U.S., working closely with PSG management and with all groups across Sony Electronics to grow the professional business. He will also sit on Sony Electronics’ executive management committee.
In addition to Shapiro’s responsibilities related to Sony’s professional video, audio and business-to-business technologies, he also manages the direction and strategy of Sony’s Digital Motion Picture Center in Hollywood, a training and educational resource for production professionals.