East Pleasant announced the addition of executive producer Brad Edelstein to its team. Edelstein has helped to execute numerous projects, building a portfolio that includes spots for Sailor Jerry and GEICO, a live-action web series for Yahoo!, an experiential event with Intel, a microsite build for Lowe’s and Miller Lite’s “The Internship” campaign.
“Brad is a natural born leader and facilitator, qualities that have made him indispensable in the creation of some highly effective campaigns across a variety of media and disciplines for really well-respected brands,” East Pleasant founder and director David Weinstein said. “We’re confident that he will deliver the same for all of our clients at East Pleasant.”
In addition to his recent work, Edelstein has worked with a wide range of agencies, including Saatchi & Saatchi, BBDO, VICE, 360i, Martin Agency, Grey, Mullen and Ogilvy & Mather on spots for HBO, AT&T, Starbucks, Lenovo, New Balance, IBM, Coke and IKEA. He joins East Pleasant after spending a year as head of business development and production at Mohawk Digital. He also worked at Click 3X, simpatico, MacGuffin Films and Final Cut.