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SIM Group Expands to New York


LR-BlingEditRoomThe SIM Group announced that it has launched a new facility in Brooklyn, New York to provide dailies, off-line editorial and finishing. The facility – which currently houses a DaVinci Resolve color bay, Avid edit bays and Colorfront dailies systems – will operate under the company’s Bling Digital brand, and has already provided work on shows including Mr. Robot, Forever, American Odyssey, The Following and several pilots. Bling Digital has been a part of SIM Group since 2009, specializing in on-set data management, digital dailies, editorial system rentals and data archiving.

“New York is a vibrant production community, and SIM has the breadth of services to offer unique workflow packages to producers and content creators,” said James Martin, chief strategy officer, SIM Group.

“With the multitude of studios and productions cropping up in Brooklyn, we saw an immediate need for Bling’s services,” said Chris Parker, CTO, Sim Group. “The response has been overwhelming. The market is hungry for our unique way of offering workflow.”

With the establishment of Bling Digital, a foothold has been created for other SIM Group brands to pair their services. Chainsaw, Pixel Underground and the newest addition, Tattersall Sound and Picture, also see potential in New York.

According to Bill DeRonde, president, Chainsaw, “The vitality and strength of the East Coast production community is something we want to embrace. We are excited for the opportunity to service existing NY-based clients and begin to build new relationships.”

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