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NAB 2019: Adobe Creative Cloud Innovation

April 4, 2019 | By

Adobe.logoAdobe (Nasdaq: ADBE) has announced performance updates and new innovations for video and audio tools in Adobe Creative Cloud to improve efficiency in video production that will be showcased at the 2019 NAB Show (Booth SL5610). From a wide range of film, TV, broadcast and streaming projects including Clemency, Fox Sports, The Last Black Man in San Francisco, Native Son, The Peanut Butter Falcon, Wu-Tang Clan: Of Mics and Men and VICE Media, Adobe Creative Cloud powers video apps and services by providing the most integrated product workflows.

New features include Content-Aware Fill for video, powered by Adobe Sensei, the company’s artificial intelligence (AI) and machine learning technology, along with new capabilities for titles and graphics, crafting animations, refining audio mixing, and organizing and preparing project media. Some of the improvements include faster Mask Tracking for effects and color workflows, dual GPU optimization and improved hardware acceleration for HEVC and H.264 formats in Premiere Pro. In After Effects, enhancements include GPU-accelerated effects, such as Change Color and Roughen Edges.

For more information please visit www.adobe.com/creativecloud/plans

Editor’s Note:
Attention NAB Vendors – Please send all your 2019 NAB press release information for consideration to press@btlnews.com

Olivia Gleichauf – Staff Editor

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