Philadelphia-based Stream TV Networks will be showing its proprietary Ultra-D glasses-free 3D technology in the SGO booth (SL9021) at NAB next week in Las Vegas. Stream TV hopes that its new relationship with SGO will empower content creators to make Ultra-D movies, television programs, video games and other forms of entertainment, which will help drive adoption of the format.
This new alliance will enable postproduction facilities to create Ultra-D 3D content. London-based post facility ONSIGHT will be the first to test out the workflow.
“As we head into mass production and begin building a global consumer base, the demand for native and optimized Ultra-D content will grow,” said Mathu Rajan, CEO of Stream TV Networks. “NAB is the perfect place to introduce Ultra-D to the broadcast community, and with their reputation for innovation and excellence, SGO is the perfect partner for showcasing our technology.”
Stream TV reported that it has made recent advances in both the 4K optical design and the rendering firmware that offers a user-adjustable 140-degree viewing experience without “sweet” or “dead” spots.
As a result of Stream TV’s strategic alliance with Qualcomm Technologies, the company has ported its real-time conversion algorithms to a system-on-chip that will allow consumers to purchase a smart TV with integrated features that allow conversion of any source content into Ultra-D’s glasses-free 3D format.
First off the production line will be 50 and 55-inch displays, to be followed by a full suite of additional products including a wide range of smart TVs, mobile phones, tablets, all-in-one PCs, laptops and gaming monitors. Ultra-D screens are expected to begin shipping later this year.