Archion Technologies, a creator of shared media storage, has announced that its EditStor Shared Media Storage Solution has been embraced by Stun Creative, an ad/marketing agency specializing in promotional content for television networks, TV programs, and brands. The announcement was made by Reuben Lima, CEO/founder, Archion.
Heralded by Promax/BDA in 2014 as the “Agency of the Year,” Stun, winner of numerous Cannes Lion, Emmy, Promax/BDA, Webby, and other television and advertising awards, features an in-house, Avid-based post production facility managed by Doug Ryan, the agency’s vice president of post production. Having to regularly deal with very high levels of quality media demanded by Stun’s major industry clients, Ryan and his team had an important decision to make when their pre-existing Avid Unity system was no longer being supported. Nearly a decade earlier, Stun expanded their Avid Unity SAN with Archion’s award-winning Synergy storage solution, marking a long history of relying on Archion shared storage products.
In 2015, Ryan and the Stun team next looked into the Avid Isis, but realized that that system lacked the performance and overall functionality Stun was seeking. Instead, Ryan and Stun made the critical decision to turn to Archion, and invested in an EditStor System, a far more cost-effective solution to Isis – and one that offered three times more throughput and provided the very important transparent Avid project sharing. Since integrating EditStor into Stun’s post production facility, Ryan and his team have been using EditStor during the intensive editorial process behind Stun’s various promotional projects, including television promos, TV network ID campaigns, interstitials, television commercials, web content, sizzle reels, corporate presentations, and numerous other marketing materials.
“With Archion EditStor, we can seamlessly connect all 14 of our Avid bays using 10-gig – all of them with Avid project sharing and blazing speeds capable of streaming DNxHD 175x & 220x. At the same moment, the assists can connect using SMB or AFP to ingest and manage media without the need for special PCle cards or seat licenses. It was a solid decision to go with Archion, since their EditStor solution has consistently delivered very fast results for us at a very affordable price point.” said Ryan.
“We are delighted to have as one of our preeminent clients a highly respected and multi-award winning creative services agency like Stun Creative,” added Mr. Lima. “Doug and his colleagues have been using our EditStor system extensively with their Avid Media Composers for many high profile television and advertising campaigns, really putting the EditStor to the test. We are proud to be supporting Stun Creative on their digital storage needs, and look forward to our continued relationship well into the future.”
Dan Stern, Archion’s vice president, business development, said, “It’s a great honor for us to be working with such a talented and successful creative Hollywood agency as Stun Creative. Doug’s decision to integrate our EditStor Shared Media Storage into the Stun post production workflow – and the continued success he and his team have enjoyed with this solution – are a testament to the important role that Archion can play within the post production process for top entertainment and multi-media clients and projects.”